The new LOOP.gl campaign created one of the largest urban street galleries in the world. Up-and-coming photographers, graphic designers, architects, poets and other creatives presented their work in five categories (Design / Photography / Illustration / Painting / Writing) on 80 CLV in downtown London. They simply sent their work over the LOOP.gl data transfer platform and were automatically entered in a contest for £10,000. Winners were announced at the awards ceremony in Shoreditch.